Keyword Research Services

Unlock the Power of Keywords to Drive Sales

On Amazon, customers don’t “browse” — they search. Every purchase begins with a keyword. If your listing isn’t targeting the right keywords, your product simply won’t be found.

At EcomPearls, we specialize in data-driven keyword research that helps your products rank higher, attract qualified traffic, and convert clicks into sales.

What Are Amazon Keywords?

Amazon keywords are the search terms buyers type into the search bar to find products. The better your keyword targeting, the higher your chances of appearing in relevant searches. This is the backbone of Amazon SEO and the single biggest driver of organic sales growth.

Types of Keywords We Focus On

  • Primary Keywords → High-volume, highly relevant terms (e.g., “stainless steel water bottle”)

  • Long-Tail Keywords → Lower-volume, highly specific terms with less competition (e.g., “insulated water bottle with straw”)

  • Backend Keywords → Hidden search terms added in the back end of your listing to capture additional traffic

  • Seasonal Keywords → Terms with demand spikes at certain times (e.g., “Christmas gift set”)

  • Competitor Keywords → Keywords your top competitors are ranking for but you aren’t

Our Keyword Research Process

  1. Market & Category Analysis
    Understanding how customers search in your niche.

  2. Advanced Tool Research
    Using Helium10, Jungle Scout, DataDive, and Cerebro for accurate keyword insights.

  3. Competitor Keyword Tracking
    Identifying keywords your competitors rank for — and spotting gaps you can target.

  4. Search Volume & Relevance Filtering
    We prioritize keywords that are not only popular but also highly relevant to your product.

  5. Keyword Mapping
    Assigning the right keywords to titles, bullet points, product descriptions, backend fields, and PPC campaigns.

  6. Ongoing Optimization
    Keywords evolve with market trends. We keep monitoring and updating to maintain strong rankings.

Special Value We Provide

  • Keyword Opportunity Report → A detailed list of ranking opportunities with search volumes

  • Competitor Keyword Matrix → Side-by-side comparison of your vs. competitors’ keyword coverage

  • Integration With PPC → Keywords tailored not just for organic ranking but also for ad campaigns

  • Conversion-Focused Targeting → We don’t just chase traffic; we target buying intent keywords that actually drive sales