Go beyond clicks - get results

Top Amazon sellers know the secret: smart PPC. Our Amazon experts target high-value shoppers with campaigns built for conversions, not just clicks. With data-backed strategies, every ad dollar you invest works harder to maximize visibility and boost your sales.

 

Brand guidelines

Build trust, attract customers, and stand out from the competition. Our Amazon experts create brand design guidelines for a cohesive, professional look that works.

Brand story

Your Brand Story is your chance to shine. Make your it memorable, build trust, and keep customers coming back. Let us help you craft a story worth sharing.

Brand storefront

Stand out with an Amazon storefront that does more than just list products. Have a branded shopping experience that builds trust and drives sales.

Listing images

Your product may be amazing, but if your listing images don’t do it justice, no one will know. Get high-quality visuals that show off your product in the best light.

Enhanced brand content A+

A+ content is a proven sales booster. If your listing isn’t giving customers the full picture, they’ll probably look elsewhere. Get A+ content that builds trust and drives more sales.

Full listing optimization

An optimized listing is the difference between getting lost in the crowd and getting noticed. Keywords, images, descriptions — these elements work together to boost sales.

Amazon PPC Basics

Sponsored Products

Increase visibility and drive product sales with Sponsored Product online ads that appear in Amazon search results and product pages.

Brand campaign

  1. Brand terms are only used in this campaign
  2. Defensive advertising, not incremental sales, low spend.
  3. Protects us from competitors advertising on our brand.

Competitor ASIN targeting

  1. Selective ASINs we want our product to show up on their detail pages. 
  2. We generally find search terms perform poorly when showing up on detail pages. However we find it beneficial to target specific ASINs.

Video ads

  1. Hot and in demand.
  2. Requires professional shot videos. Recommended time: 30 seconds.
  3. Requires Brand Registry.

Auto campaign

  1. Medium spend keywords chosen by Amazon, good for keyword discovery in case manual campaigns miss any opportunity.
  2. Brand terms are negated
  3. Auto campaigns now have targeting split into 4 areas:
  4. Substitutes: We’ll show your ad to shoppers who view the detail pages of products similar to yours.
  5. Complements: We’ll show your ad to shoppers who view the detail pages of products similar to yours.
  6. Loose match: We’ll show your ad to shoppers who use search terms loosely related to your products.
  7. Close match: We’ll show your ad to shoppers who use search terms closely related to your products.

Competitor brand campaign

  1. Competitor Brand Term Targeting
  2. Competitor brand names are only used in this campaign
  3. targets competitor’s brand keywords in order to gain market share.
  4. Small spend, high results, low impression counts, incremental sales

Defensive ASIN targeting campaign

  1. Target ASIN from your own catalog.
  2. Places your ads on the detail page of your own products
  3. Keeps competitors off of your page while advertising more of your catalog to increase conversion and get some splash sales

Sponsored display

  1. Retargeting
  2. Past Purchasers
  3. Category and ASIN targeting Display.

Manual campaign

  1. Highly segmented ad groups will have the most benefit, most spend, and most sales.
  2. Keywords are all manually chosen.
  3. We use a bid modifier to bid higher for top of search pages.
  4. Testing has shown using less than 50 keywords on manual campaigns is more effective than loading hundreds

Go beyond clicks - get results

Top Amazon sellers know the secret: smart PPC. Our Amazon experts target high-value shoppers with campaigns built for conversions, not just clicks. With data-backed strategies, every ad dollar you invest works harder to maximize visibility and boost your sales.

 

Custom Software

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Web Portals

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Data analytics

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Share Point

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CRM Consulting

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Sales Force

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Design drives sales on Amazon

Professional graphic design ensures your Amazon listings stand out and perform. With expert design, you’ll see better results—polished, consistent, and ready to compete.

Contact us for more details